Financial Literacy for Women in Business
This self-paced learning module is designed for women entrepreneurs and small business owners who want to strengthen their financial confidence and make better business decisions. The module covers seven practical topics across knowing your numbers, pricing, cash flow, budgeting, accessing finance, saving and protecting your business.
Disclaimer: This resource is for educational purposes only and does not constitute financial, legal, tax or investment advice. Participants should seek professional advice before making major financial or business decisions.
Module 1 of 7 — Preview
Know Your Numbers
Revenue, expenses and profit
Many business owners work incredibly hard every day without knowing whether they are actually making money. Understanding what you earn, what you spend and what you keep is the starting point for every sound business decision.
A business can look busy and still be losing money. The only way to know is to look at your numbers consistently — even just once a week.
Key Concepts
Revenue
All money received from customers for goods or services sold. Also called sales or turnover. Revenue alone tells you nothing about whether the business is making money.
Expenses
Every cost required to run the business: rent, supplies, transport, wages, phone and utilities. Subtract expenses from revenue to find your profit.
Gross profit
Revenue minus the direct cost of what you sell — your ingredients, materials or stock. This shows how much the core trading activity earns before overheads.
Net profit
What the business actually earned after every cost is paid. Net Profit = Revenue minus All Expenses. This is your real measure of business performance.
Break-even point
The sales level where revenue exactly covers all costs. No profit, no loss. Knowing this tells you the minimum your business must earn each week to survive.
Practical Tip
Start with a notebook — two columns, money in and money out. Record every transaction every day. Consistency matters more than the tool you use.
6 More Modules Available
Full access to all seven modules — including interactive calculators, case studies and quizzes — is available for cohorts, partner organisations and facilitated training programmes.
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